It’s a question I get a lot from my clients. The owner of company XYZ asks me whether typing XYZ in google and clicking on the search results will improve his rankings.
And the answer is yes and no. Let me clarify on this one …
With Google’s release of personalized results it can affect YOUR personal rankings which means that the more you frequent a website through SERPs, the more it will rank for you. It doesn’t mean that this works for the rest of the world.
In Summary: It’s an SEO Myth that if you click on Search Engine Rankings, you will get ranked higher and that myth is now busted!
SEO is not dead and as long as there are search engines, there will be seo experts. The reason why we don’t hear about search engine optimization anymore is because most SEO blogs you read are not run by SEO experts. Most SEO blogs are written by wannabes who re-write what they see on other popular blogs.
SEO Bloggers are like monkeys: Monkey See Monkey Do
If I haven’t made it clear yet, most seo and make money online blogs are full of shit. I know I’ve wasted my fair share of time reading the same regurgitated crap over and over and over again. It is when I joined StomperNet in 2008/2009 that I started to realise how much diluted the SEO content was online.
If you are reading more than 3 blogs a day, you’re wasting valuable time
Since the trend now is all about social media every blogger and their dog are writing about it. So do you find good information to learn search engine optimization? There are a few blogs worth reading SeoMoz, Viper Chill and Search Engine Land to name a few.
The Big Secret to learning SEO
Just start a website and start doing it. Most of you reading this post already know the basics. Proper titles, good quality content, good quality back links and monitor your analytics. Stop buying e-books, roll up your sleeves and start ranking for the keywords you need. If you buy training material, make sure it’s from a good resource and not some fly by night blueprint which won’t do you any good. If you have money to spend, hire a content writer and add more content to your website then creatively start thinking on how to get more links to it. Sounds simple right? It’s not that hard either. No blog is going to give you huge traffic secrets, not even this one.
The biggest SEO tip I’ve learned is not scientific, nor is it complicating. It is the cycle below.
Below you can see a very good example of a straight to the point, super informative, customer engaging pay per click advert.
I read a review on sugarsync yesterday and i decided to look it up. The alternative company is bidding on the company and asking me to try out their similar product for free. I might take them up on their offer.
The week has nearly ended and the bing verdict is in.
I believe that for a regular user, there is little to no difference whether they use Google or Bing. The way for Microsoft to gain search market share which is currently dominated by Google is to become search partners with leading websites (which they are already doing with Yahoo and Facebook) and partner with browsers like Google did with Firefox (anyone still using Flock browser?).
Bing still lacks in returning quality results for programming related searches, especially to code. Bing also indexes my websites less regularly than Google does.
All in all I think it’s fair game. Microsoft is the only company with the money and patience to beat Google at their own game but it will not be an easy fight by any means.
For those of you who’se been living on a rock, Google has recently unveiled Google Buzz, their own attempt at a social networking platform and where met with an unexpected public backlash.